Keep customers engaged with your brand throughout and beyond the support contract

Creating a valuable experience, continuous services and long-lasting relationships with your customer is part of the investment you make as an original equipment manufacturer (OEM) at the front end of the customer lifecycle. When technical issues arise, customers may look to external options for third-party maintenance if they don’t have easy access to an OEM-supplied provider. Then, when it’s time to refresh, OEMs that haven’t nurtured the customer relationship throughout the IT lifecycle lose their distinct advantage as the incumbent.

With this whitepaper, you will learn more about the potential for customer relationship vulnerabilities and explore a proactive strategy that keeps your customers engaged with you beyond the original manufacturer support.

Stay closer to your customers throughout the entire IT lifecycle by providing:

  • Seamless experience
  • Brand quality
  • Consistent service

Download the whitepaper today!